A Big Listing May Not Mean Big Bucks
Q: I own a painting by a California artist, looked up his name in a
dictionary of California artists, and found quite a bit of biographical
information. I then took the painting to an art dealer and he told me it
was worth only several hundred dollars. I thought it would be worth a
lot more than that based on the size of the listing. Why isn't it?
A: Don't confuse the size of an artist's listing in a dictionary or
encyclopedia with the monetary value of his art. Long listings do not
automatically mean big bucks; short ones don't always mean pocket
change. Fair market values are based far more on supply and demand
among dealers, collectors, and the state of the art market than they are on
the amount of information that you find in biographical references.
The more that's written about an artist, the more his art is generally
worth, but the two factors are ultimately independent and there are
plenty of exceptions to this rule. In the scholarly art community, the
length of an artist's listing or mention in a book is often based on the
availability of career data. For example, if a researcher gets an extensive
interview from the descendants of a minor artist, he can write a large
listing. Even though that artist's work is worth little in the marketplace,
his accomplishments are now documented in detail.
Another instance where lots of published material may have little
relationship to dollar value is when galleries produce books or exhibition
catalogues about artists that they represent. These aren't necessarily
published because the artists are famous or their art is significant, but
rather because they make great sales tools. Once again, the available data
about the artists may be impressive, but their art may have little value
outside of the galleries that represent it. Galleries self-publish art books
and catalogues all the time in order to increase the attractiveness of their
art to collectors.
Regarding your situation, the California artist dictionary that you used to
research your artist was written by a scholar, not an art dealer. He didn't
care about market values or take them into consideration when
researching and compiling his book. His job was to track down
biographical information, and document artists, art movements, and art
history in the state of California.
Use auction record compendiums, art dealers, art appraisers, price
guides, and online databases when researching the dollar values of art.
Use scholarly reference works for obtaining biographical data and
learning what artists accomplished during their careers. Using one to
evaluate the other is like comparing apples and oranges.